Most ecommerce businesses still depend on missed calls, delayed voicemails, or outsourced call centers to manage customer inquiries. But customers expect instant answers — and when they can’t reach you, they often take their business elsewhere.
With Catana, online stores can deploy an AI-powered call answering system that picks up every call, helps customers instantly, and connects directly to your Shopify data.
Why AI Call Answering Matters for eCommerce
Missed calls = missed revenue.
Whether it’s an order question, refund request, or product inquiry, every unanswered call damages your customer experience and conversion rate.
AI call answering solves this by:
- Providing 24/7 coverage, even after hours
- Answering order, product, and shipping questions instantly
- Handling refunds, returns, and tracking updates automatically
- Escalating complex calls to your team when needed
This means faster resolutions, happier customers, and no need to scale a large human support team.
How Catana’s AI Handles Customer Calls
1. Greets and Understands the Caller
When a customer calls your store number, Catana’s AI answers instantly with a friendly, on-brand greeting.
It uses natural language understanding to detect intent — whether the caller wants to track an order, request a return, or ask about a product.
“Hi! Thanks for calling. I can help you check an order, start a return, or answer questions about your purchase. What can I do for you today?”
2. Retrieves Real-Time Shopify Data
Catana connects directly to your Shopify store, so it can look up customer orders by phone number, email, or order ID in real time.
“I see your order for the ceramic mug placed on November 5. It was shipped yesterday and should arrive Friday.”
The AI gives precise, up-to-date answers without waiting for human input.
3. Processes Refunds and Returns
If a customer wants to return an item or request a refund, Catana checks your return policy automatically.
If eligible, it can initiate the return.
4. Transfers to Humans When Needed
Some calls require a personal touch.
If the customer’s issue falls outside standard policies or involves complex troubleshooting, Catana transfers the call to your human team — along with a full conversation transcript.
No repetition, no lost context.
Benefits of AI Call Answering for Online Stores
- Never miss a call: AI answers instantly, 24/7.
- Reduce ticket volume: Up to 80% of calls resolved automatically.
- Faster response times: Customers get real help in seconds.
- Lower costs: Replace expensive call centers with automation.
- Consistent tone: Every call matches your brand voice.
- Easy setup: Connects directly to Shopify in minutes.
How to Add AI Call Answering to Your Store
- Go to the Shopify App Store and search Catana.
- Click Add app to install Catana: AI Voice Agent for Shopify.
- Sign up and connect your store — it syncs your orders, products, and policies automatically.
- Assign a phone number for your AI agent and go live in minutes.
Your AI is now ready to take calls and support your customers 24/7.
Final Thoughts
AI call answering gives your online store the ability to respond instantly, every time — no call centers, no wait times, no missed opportunities.
With Catana, you can deliver fast, consistent, and cost-effective phone support that runs itself.
Search Catana in the Shopify App Store to start answering calls with AI today.
